Mosca Music – How it all Started

Why am I sharing this….

It’s because any form of success in the entertainment world is unbelievably difficult. I’ve accomplished quite a bit in show biz and gained tremendous experience. But what it really teaches us is how to market, and how to sell. I was able to build a brand for myself, get myself noticed, be convincing, to partner, and to make content that helps make people’s lives better.

The work I’m sharing here is my work as a television composer and musician. For over twenty years I turned music into mortgage payments and that’s hard to do.

Marketing is no longer about the stuff you sell but about the stories you tell – Seth Godin

It comes down to these things…

What you love

What you’re good at

What the world needs

What you can get paid for

It’s being genuine